// insights

Research and analysis
for operators.

Original data, company teardowns, and frameworks from a decade of building organic growth systems. Written for founders and growth leaders who make decisions, not practitioners who execute tasks.

Research 22 min read

How 9 YC Startups Built Their Organic Growth Engine

Eight years of organic traffic data across nine YC startups. A founder-friendly SEO case study on what each organic growth engine looks like, where each company bet, and what's working in 2026.

April 2026

More pieces coming soon.